What’s driving the OTT Streaming Trends?
As more and more consumers prefer OTT, the amount of streaming audio and video content on OTT platforms has proliferated. Most online streaming content owners create original and high-quality content that reflects consumer preferences through the best ott video platform providers. Did you know that OTT ad spending is already predicted to reach 31% by […]
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Top OTT streaming trends to watch in 2022
As streaming services become increasingly popular, traditional TV is becoming a thing of the past – and so is the advertising we grew up with. Marketing professionals have had to develop creative ways to break into streaming and OTT (over-the-top) advertising, bypassing commercials altogether. OTT advertising gives marketers the opportunity to connect with audiences through […]
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